Branding & Resources

Brand Identity

It is vital to the success of a brand to have a consistent visual representation on all print and electronic communications. The visual representation of a brand (such as colors, logos, typefaces, symbols) is known as the brand identity.

The brand identity is what makes a brand instantly identifiable to the viewer. Correct usage of the RRCC identity guidelines will ensure that the viewers will recognize the materials as coming from RRCC.

All departments and offices associated with RRCC must follow the brand identity guidelines. Any outside agency producing materials for RRCC programs, departments, or other entities must also follow these guidelines.

If you have any questions regarding the RRCC brand identity guidelines, please contact us.

Brand Identity Guidelines

Logos

The RRCC logos are not to be skewed, rotated, disassembled, rearranged or used in any way contrary to the brand identity. Further instructions on using the RRCC logos can be found in the brand identity guidelines. To ensure the logo is used correctly, review the guidelines before downloading the logo.

MOUNTAIN LOGO (EXTERNAL FACING MATERIALS)

     

White logo shown
on grey box for
viewing purposes only.

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The RRCC mountain logo is comprised of mountains and the signature line “Red Rocks Community College.” This logo was designed to portray RRCC as a competitive, vibrant and innovative institution. It is to be used on all external facing materials such as ads, brochures, postcards, posters, flyers, newsletters, catalogs, schedules, viewbooks, handbooks, billboards, websites, videos, business cards, and promotional materials (pens, mugs, and other give-away items).

OFFICIAL DEPARTMENT LOGOS

For a copy of your department's logo, please go through the ROCK- Student/Employee Portal under the Employee tab and "Quicklinks" section to download the zip file for department logos.  For the President's office, please email us directly and we will send approved users these logos.

SIGNATURE LINE

     

White logo shown
on grey box for
viewing purposes only.

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TRADITIONAL DOME LOGO (INTERNAL FACING / OFFICE OF THE PRESIDENT)

 

   
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The traditional RRCC logo “Dome logo” is designed for a great majority of official and internal uses. This logo is comprised of a dome, mountains, hillside, three trees, pages of an open book, and the signature line “Red Rocks Community College.” It is to be used on all internal and offical documents, letterheads, envelopes, forms, name badges, indoor/outdoor signs, etc.

Typefaces

RRCC’s primary typeface is Helvetica Neue. If you do not have this typeface, please submit a request to IT.
An acceptable substitutes is Arial Narrow.

Business Cards

RRCC Business cards are made from 100% recycled paper, and can be ordered online.
Order Online

Letterheads

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Power Point Templates

Coming soon.

Name badge order form

 

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